Loreal Feria Hair Color Rich Blue M10 | Pack of 1

Feria from Canada’s #1 hair color brand, is a multi-faceted permanent hair color with over 50+ shimmering shades, no appointment required.

True to Color: Get the look with custom-blended unique shades with 3X highlights, for multi-dimensional, long lasting vibrant hair dye, suitable for all hair types.

Color Without the Damage: NEW breakthrough Bond Care Technology helps repair strength of weak hair bonds, for up to 40% stronger hair to achieve long-lasting color, all without the damage, with a vegan formula.

Content : shimmering conditioning color crème, shimmering conditioning developer crème, Bonding Complex complex conditioner, colorist gloves, insert.

Optimal Breakage Defense: Aromatic shimmering serum with oil blend of coconut, linseed and sunflower for extra boost of care.